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  • April 24 - May 3, 2026
  • Winchester, Virginia
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96th Shenandoah Apple Blossom Festival® – The Astins Return. Bella Astin to reign as Queen Shenandoah XCVI

3/15/2023

 
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​Shenandoah Apple Blossom Festival® President Sharen Gromling is pleased to announce that Isabella Louise Astin has accepted the role of Queen Designate XCVI for the 2023 Festival.  Known to family and friends as “Bella, the third daughter of Sean and Christine Astin who resides with her family in California will be returning to Winchester.
 
This year’s theme: LIVE. LOVE. BLOOM reflects the love of the Bloom community as it nears 100 years of celebrating.  How very appropriate it is that the Festival continues to make connections with those the community learned to love over the years and celebrities who loved the Festival back.  As the area gets ready to welcome Bella Astin as its new queen, take a look back at the “Astin years.”
 
In 2004 Sean Astin was the Festival’s Grand Marshal. It was a coup for the Festival as Astin had just finished the three Lord of the Rings films and was known, additionally, for his roles in Goonies and Rudy.   As a family man whose daughter, Bella, was not born until July of the following year, he and the Festival began a relationship. The relationship has lasted nearly 20 years.  Ten years later, 2014, the Astins returned to Winchester for Alexandra Louise Astin, Ali, to become Queen.  Her sister, Elizabeth, followed four years later as Queen in 2018. 
 
This year as Isabella Louise Astin will become the third Astin daughter to be Queen, her father, Sean, winner of multiple acting awards, her mother, Christine, who is an Academy Award nominated producer, and her two sisters will watch as Bella takes the stage on May 5 to be crowned.
 
Bella is a senior at Oaks Christian High School. Her interests include, as well as her usual studies, acting, photography, and film. She is a FemStem student which raises women’s voices in science, technology, engineering and math. She volunteers at the local animal shelter and often photographs the puppies looking for their “forever homes.”
 
Bella is an activist for animal rights and for the environment.  Bella interned with the Felidae Conservation Fund to help wildcats in the California landscape.   Her inspirations are Jane Goodall and Steve Irwin and Bella hopes to produce documentaries of animals in need around the world.  Bella envisions herself behind the camera focused on animals.
 
Queen-designate Bella will attend the Village at Orchard Ridge Queen’s Dinner held in her honor at 5:00 pm on Thursday, May 4. She will appear at various Festival events on Friday, May 5, prior to her crowning at the all-new production of the traditional majestic Coronation, presented by Morgan Orthodontics, showcasing the talent of the youth in her court.    She will ride in the Hang 10 Car Wash Firefighters’ Parade on Friday and then dance evening away at the Realty ONE Group Old Towne Queen’s Ball, presented by Insurance Center of Winchester held in her honor. Queen Bella will reign over the Glo Fiber Grand Feature Parade on Saturday as she sits on her throne atop the Queen’s float accompanied by her maids of honor, little maids and pages. 
 
The Astins are eager to return to Winchester to Live. Love. Bloom once more.
 
For the full Festival schedule, go to www.thebloom.com for all the events, times, tickets, and other festival information. 

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Kellye Cash named as inspirational speaker for Festival’s Prayer Brunch presented by Knouse Foods

3/9/2023

 
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​Sharen Gromling, President of the Shenandoah Apple Blossom Festival® is pleased to announce 1987 Miss America, Kellye Cash as the keynote speaker for the Prayer Brunch presented by Knouse Foods/Musselman's. 
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As the first child of retired Navy Captain and Mrs. Roy Cash, Jr., Kellye learned at an early age of her need for Christ.  Her father's career as a U.S. Navy fighter pilot took them all over the country and even overseas. It was during the Vietnam Conflict that Kellye realized that even when Dad came home, there would still be an emptiness in her life and that emptiness could only be filled with Jesus Christ. At a small revival in Escondido, CA, Kellye asked Christ to come into her life, and often says this:  She found a Father who never went to sea, a Friend who loved her just the way that she was with all her the quirkiness that comes from being a musician, and she found Forgiveness no matter what she did or was going to do.
 
Following her year as Miss America 1987 which included performances with her great-uncle Johnny Cash, Bob Hope, and Lee Greenwood, Kellye returned to the University of Memphis to continue her studies and launch her career as a performer and speaker. Kellye continued her community service platform and substance-abuse awareness by becoming the first spokesperson for the Governor’s Alliance for a Drug-free Tennessee, which became the official Miss Tennessee platform.
 
She works in the Bethel University Music Department as music director, a piano/voice teacher, a concert artist, and as a musical director for community theatre productions.
 
Recently Kellye played Patsy Cline, a role she’s become known for, in her 13th production and/or tour of ALWAYS...PATSY CLINE.
 
The Festival Prayer Brunch presented by Knouse Foods will be held at Fellowship Bible Church, 3217 Middle Road, Friday, May 5, 2023, from 11 am to 1 pm. Tickets at $40 are available at www.thebloom.com/events.  
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    The Shenandoah Apple Blossom Festival®, Inc. is a 501(c)(3) not-for-profit organization dedicated to promoting the beauty of springtime and the apple blossoms in Virginia's Shenandoah Valley through events and initiatives that enhance community spirit and showcases our local agricultural heritage.

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​Shenandoah Apple Blossom Festival®
​​
​Shenandoah Apple Blossom Festival®
135 North Cameron Street 
Winchester, VA 22601
Office (540) 662-3863​
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​​The Shenandoah Apple Blossom Festival®, Inc. is a 501 (C) (3) not-for-profit organization dedicated to promoting springtime in Virginia's Shenandoah Valley through events and initiatives that enhance community spirit, showcase our local history and agricultural heritage, provide educational opportunities for our youth, promote tourism, and support charitable organizations.
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  • Home
  • Events
  • Celebrities
    • 2025 Celebrities
    • Past Celebrities
    • Sports Breakfast Hall of Fame
  • Stay and Play
  • News
  • Sponsor
    • 2025 Sponsors >
      • Major Sponsors
      • Title Sponsors
      • Media & Beverage Sponsors
      • Corporate Suites Sponsors
      • Event Sponsors
    • Become a Sponsor
  • Media
    • Photographers
    • Videos
  • Festival Info
    • FAQs
    • Applications
    • Festival Publications >
      • Souvenir Program
      • Tabloid
    • Support the Festival >
      • Apple Club
      • Membership
      • Volunteer
    • Contact
    • History
    • Links
  • Miss Apple Blossom
  • Vanity Plates
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135 North Cameron Street
Winchester, VA 22601
(540) 662-3863